Giving back is important to us, so we're proud to announce that 5% of our profits go to Alley Cat Allies, a nonprofit organization committed to helping feral and stray cats throughout the US. They work to reform public policies regarding cats, save cats lives in shelters, and have been the driving force behind the recent popularity of TNR (trap-neuter-return) Programs.
In a Trap-Neuter-Return program, community cats are humanely trapped (with box traps), brought to a veterinarian to be spayed or neutered, vaccinated, eartipped (the universal sign that a community cat has been neutered and vaccinated), and then returned to their outdoor home.
Before TNR programs rose in popularity in the 90's, the standard American shelter and animal control system involved catching and killing outdoor cats to control their populations. TNR is the humane approach to feral/community cat populations - it improves the lives of cats, addresses community concerns, reduces complaints about cats, and stops the breeding cycle.
Our mascot Storm was a TNR cat himself!